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Thursday, March 12, 2015

Clear Lounge Launch

Clear Lounge (the world’s 1st underwater oxygen bar) had its official launch party here in Diamond Springs, California at Sub Sea Systems’ corporate headquarters last Thursday, March 5th. We invited family, friends and vendors to take the plunge and be some of the first to experience Clear Lounge. D.J. Alazzawi from 102.5 KSFM (a local radio station) even setup a light show and fog machine, while top 40 hits pumped throughout the warehouse. The flashing lights and bubbles in clear lounge fit right into the club-like atmosphere.

The main event of the party was watching the first EVER guests step into Clear Lounge! With a packed warehouse, the audience had their smartphone cameras ready as Ashley Azbill, Sam Ludden and Ethan Bentley descended into the lounge where they bounced around in slow motion, shot the high-powered bubble gun, posed in front of the digital video wall for some underwater selfies, played jenga, and wrote messages to onlookers as we all watched in awe from outside the tank. During the ‘entertainment,’ our dry guests tasted freshly blended smoothies from the Clear Lounge Smoothie Bar; we served delicious Strawberry Banana and tangy Pineapple Paradise... they were such a hit that we ran out!

A number of guests immersed themselves in Clear Lounge that night, and the reviews were stellar. We loved hearing the feedback! Guests shared: they felt energized, they enjoyed the scents — Orange Grove and Chillin’ Peppermint — they didn’t want to give up the bubble gun, they liked playing Jenga, and they were really excited about the photo booth. It seems Clear Lounge already has many fans! Guests left the party with a cool Clear Lounge window cling decal, and a can of spearmint flavored oxygen, so they could bring a little bit of the experience home with them.

We celebrated the completion of Clear Lounge — the great accomplishment that was the culmination of all our employees’ dedication and hard work — and we celebrated the achievement of Jim Mayfield’s vision. A feeling of pride resides in each employee, for the part we have played in creating this one-of-a-kind experience, and for the innovative company that we work for.

Music bumping, the tank pulsing color and light, smiling faces of guests interacting inside and outside the tank — it was a sight to see; what a success!!!

In the days following our launch party we invited local press to experience Clear Lounge. News anchors from nearby news stations came out to see the world’s first underwater oxygen bar. Our first media guest, Walt Gray from News 10, came out on Friday March 6th to see Clear Lounge… Needless to say he was impressed.

The following Tuesday, Good Day Sacramento’s Heather Brent visited us bright and early. She climbed into the Clear Lounge and was the first to report LIVE from beneath the surface. Her bubbly personality was contagious! Heather told us she was absolutely energized by the oxygen. We loved having her.

Next, Fox 40’s Gary Gelfand entered the lounge. He was dressed for the event, wearing his suit jacket and dress shirt into the Clear Lounge– now that’s what we call a wetsuit! Gary reported with enthusiasm and humor. We loved watching him pretend to eat the jellyfish toy (a target for the bubble gun). And we thought it was really funny that he kept writing, “Where is the bathroom?” on the underwater writing tablets. Thanks for a great time Gary Gelfand!

A little while later KCRA came out to learn about the Clear Lounge. Kyle Mayfield, Clear Lounge Product Director, enjoyed walking Marcelino Navarro through the Clear Lounge from top to bottom.

Our last guest of the day was Wendy Schultz from the Mountain Democrat (California’s oldest newspaper). Without hesitation, she climbed right into Clear Lounge wearing a purple wetsuit that perfectly matched her toenail polish. We watched as she smiled and wrote “WOW!” on the underwater writing tablet. It was easy to see she thoroughly enjoyed herself! The story is available only to the newspaper’s subscribers, but your can read an excerpt here.

Sadly, the aquarium is now empty, as we prepare for its shipment early next week. It is bittersweet; we’re sad to see it leave Diamond Springs, however overwhelmingly happy and excited to see it arrive at its final destination in Puerta Maya, Cozumel, Mexico. And, we’re already in the planning stages for our next Clear Lounge!

Stay tuned as we prepare for Clear Lounge Cozumel’s Grand Opening in April! We look forward to introducing thousands of non-divers and non-swimmers to their first oxygenated breaths underwater!